INNOVATIVE THINKING

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General

Subject Code

ER

Course Number

556

Course Title

INNOVATIVE THINKING

Course Level

Graduate, Post-Baccalaureate

Degree Attributes

MBA Tuition Rate

Course Description

Explores a variety of customer-centric techniques for identifying opportunities, generating ideas to fit those opportunities, and translating those ideas into value propositions that, in turn, create value for the organization. Also includes a framework for understanding the application of business models to new ideas and methods for communicating those ideas.Prerequisite or corequisite: ER 550.Offered: Typically in Fall.

Min

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