SOCIAL AND ENVIRONMENTAL MARKETING

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General

Subject Code

MK

Course Number

581

Course Title

SOCIAL & ENVIRONMENTAL MKTG

Course Long Title

SOCIAL AND ENVIRONMENTAL MARKETING

Course Level

Graduate

Degree Attributes

MBA Tuition Rate

Course Description

Emphasizes problem solving in business by focusing on environmental and social problems. Students will develop solutions to those problems and learn how to implement their solutions in a way that improves business performance.Prerequisite: MK 551 or MB 574 or waiver.

Min

3