SOCIAL AND ENVIRONMENTAL MARKETING
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General
Subject Code
MK
Course Number
581
Course Title
SOCIAL & ENVIRONMENTAL MKTG
Course Long Title
SOCIAL AND ENVIRONMENTAL MARKETING
Department(s)
Course Level
Graduate
Degree Attributes
MBA Tuition Rate
Course Description
Emphasizes problem solving in business by focusing on environmental and social problems. Students will develop solutions to those problems and learn how to implement their solutions in a way that improves business performance.Prerequisite: MK 551 or MB 574 or waiver.
Min
3