NONPROFIT MARKETING
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General
Subject Code
NP
Course Number
563
Course Title
NONPROFIT MARKETING
Course Long Title
NONPROFIT MARKETING
Department(s)
Course Level
Graduate
Degree Attributes
Graduate (A & S) Tuition Rate, Nonprofit Administration
Course Description
Exploration of traditional aspects of marketing and how they apply to nonprofit organizations. Examination of how nonprofit marketing may, at times, be similar to the for-profit sector as well as the unique challenges and opportunities nonprofit marketers face. Foundational concepts related to nonprofit organizations that influence marketing decisions in the nonprofit sector. Offered: Spring, odd years
Min
3