SPORTS PROMOTION, MARKETING, AND PUBLIC RELATIONS

Download as PDF

General

Subject Code

SPS

Course Number

504

Course Title

SPORTS PROMO,MKTG, AND PR

Course Long Title

SPORTS PROMOTION, MARKETING, AND PUBLIC RELATIONS

Course Level

Graduate

Degree Attributes

Graduate (A & S) Tuition Rate

Course Description

The primary aim of this course is to familiarize students with media relations and using social media and other marketing techniques to promote athletic programs. This course also explores the concepts and tools used to promote and market a successful event.

Min

3